Hello Everyone!
After a very busy year finishing up the Masters course, Shortwalk is on it's way to new beginnings. Soon there will be a new logo, a new website and an updated map for everyone to download from the website.
Shortwalk looks forward to hearing your continued comments and positive feedback! Thanks for all of your support! See you soon!
Sincerely,
Shortwalk Team
Things are getting really exciting for the ShortWalk team. We have been very busy assessing the project, and wanted to take a moment out from the frenzy of activity to thank you for your support and positive feedback.
Your suggestions have been quite helpful. We have taken them on-board, and are currently in the process of refining our map and developing a new website. We are in the midst of a growth and develpoment period, and as such have not been as focused on updating the blog.
Having said that,
Please Stay Tuned!
We hope to have a new and improved map and a shiny new web site available soon.
Missed us at Holborn Station?
Click here to get your own copy of our map. Stay tuned for a new and improved version coming your way soon.
We would like to extend a big thanks to all of the people who have supported us by reading our blog and leaving comments on the site!
Our presentation went extremely well yesterday and that was in large part due to the overwhelmingly positive reaction we have received from people like you.
Thanks!
(and yes we wore our t-shirts for the presentation!)
Another thank you must go out to Londonist.com for the interview they posted yesterday about our project. If you would like to read the interview, the text is posted below. To read the article and see the comments left by Londonist readers please go to http://www.londonist.com/archives/2007/02/londonist_inter_4.php
FEBRUARY 12, 2007
Londonist Interviews: Some People Who Like Walking
Anyone walking past Holborn Tube is sure to have all kinds of leaflet thrust upon them. But if you were passing by last Friday, you might have ended up with something worthwhile. A group of postgrads from St Martin's have put together a handy map of zone 1 showing just how short the distances are between stations. The idea is to encourage more people to walk, rather than take public transport, and thus do their bit for cutting emissions. We caught up with them over the weekend...
We are a group of postgraduate students in the course "MA Design Studies" at Central Saint Martins College of Art and Design
Last week, we were given a short term project. Our brief was for the six of us find an issue that we care about, and create a buzz about that topic to affect positive change.
We have chosen to create a project that encourages Londoners to walk. As an alternative to using congested public transportation, walking is greener, healthier, and more cost efficient. We have created a plan, as well as a helpful tool, posted on this site, to emphasize the fact that the distance between many Zone 1 tube stops is less than 10 minutes walk apart.
This blog is to promote this campaign, the goal of which, is to promote Londoners to walk when possible instead of using the Tube. Many tube stations are less than 10 minutes apart on foot!
We have included a useful map that shows these distances.
We are looking forward to hearing from you.
Go to our course information.
Keep an eye out today for an article about us on the Londonist.com web site!
(Click on the image for a direct link.)
We could not be more excited as it is one of our favourite sites to get all sorts of interesting information about what is going on in London everyday. We particularly like the witty writing style and the fact that they often encourage walking around London. In fact, they are known to do fabulous guided walking tours of various areas of interest in London for free!
Check out our article and www.londonist.com!
Instead of using conventional advertising techniques, we decided to approach people with the grass-roots method of simple, genuine conversation. We explained that our idea was to bring about positive and healthy change by taking short walks instead of riding the tube one or two stops. Most people were surprised at how much shorter the distance is from tube to tube than they had imagined. We're hoping word of our blog will be passed along, and in the future the congestion when riding the tube can be lessened. We know people will feel healthier and more positive after taking a walk instead.
This is a map we put together to show you how far the distance is between Zone 1 Tube Stops.
It is amazing how many stops take less than ten minutes to walk between!
So many journeys are actually far quicker on foot.
When you walk there is no chance of:
being charged
being delayed
having to wait once on the platform
being squashed on the platform or once in the train
Also, when you walk, you dont have to stick to someone else's plan. Walking means you can pop in to a shop to pick up the newspaper, have a coffee, post a letter, get some loo roll, or buy that Valentine's gift for your significant other you have been meaning to take care of!
Walking also means you can plan your own route to suit your needs on a given day-- if you are late you can take a short cut If you have some time, stop off at the Tate on your way home, or for a drink at the pub with mates.
Walking is about flexibility, and thinking outside of the box!
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